Full Service Email Marketing Agency
Offering targeted email Marketing Solutions & Transparent Packages for Businesses. Worldwide – From Strategy To Development To Execution.
Email Strategy and Audit
Email Campaign Management
Email Marketing Automation
Email Template Production
ESP Vendor Evaluation and Migration
Email Deliverability
Email Marketing Expert
Why Email Marketing?
It is not new, but it is far from dead. Below are a few reasons why you should consider using our agency’s email marketing services:
- 9 billion people use email applications
- 91% of consumers check their email on a daily basis
- 86% of consumers would like to receive promotional emails from companies they do business with
- 1/3 of consumers have purchased products and services from emails
- For every $1 spent in email marketing, the average return on investment is $44.
The truth is that your customers check their emails every day. They want to receive emails from brands they do business with. But, they only want it if you are emailing valuable content. Our email marketing agency will help you create emails your audience will love.
Agency Email Marketing Services
Email Marketing Strategy
Lead Magnets
Website Call-to-Actions
Advertising Campaigns
Email Marketing Software
Email Newsletters
Email List Maintenance
Email Marketing Reporting
Email Marketing Strategy
The first thing our agency will do is develop an email marketing strategy for your business. It will define the “who, what, when, and how” of your campaign. We will research your audience and determine who will be the best audience to target. We will then craft a content strategy to determine what your brand’s message should be and how we will add value. And finally, we will determine when emails will be sent and how they will progress leads down your marketing funnel.
Lead Magnets
The next thing our agency will do is create a strategy to develop your email list. This normally consists of developing lead magnets, or offers, that incentivize people to provide you with their email address in exchange for something of value. Examples of lead magnets include free guides, checklists, quizzes, eBooks, and much more. We will work with you to develop a lead magnet to attract more leads for your business.
Website Call-to-Actions
The next step our email marketing agency will take is to implement call-to-actions on your website to promote your lead magnets. This will help you convert your website visitors into email subscribers. Typical website call-to-actions include floating headers, website pop-up forms, sidebar forms, and more.
Advertising Campaigns
The fastest way to grow your email list is to advertise your lead magnets. You would need to use our social media advertising or search engine advertising services to do this. Our agency will advertise your lead magnets on social media or search engines to generate more subscribers. We would direct traffic from advertising to a custom landing page that allows people to opt-in to your email list.
Email Marketing Software
Our clients will be able to use our recommended email marketing software. Our agency will help you select and implement an email marketing software to receive leads and send emails. If you have a preferred email marketing software, we can also integrate with yours if it fits within our capabilities.
Email Newsletters
Our email marketing specialists will design email newsletters that reflect your business. The emails we develop will use best-practices for email deliverability, open rates, click-through-rates, and conversions. The content within your emails may include relevant blogs, case studies, upcoming events, and more.
Email List Maintenance
Our agency will also perform routine list maintenance. It is important to remove unengaged subscribers from your email list. If your subscribers do not engage with your emails, it will negatively impact your email deliverability. In other words, if you have a bad list, you will end up in spam. We will monitor your contacts’ engagement on an ongoing basis to ensure that you have an engaged email list.
Email Marketing Reporting
Our agency will send reports every month to breakdown your email marketing performance. The main metrics we look at are subscribers, open-rates, click-through rates, and conversions. We will review, analyze, and strategize to improve these results each month.
The Benefits of Email Marketing
According to research, customers spend 83 percent more on a brand from which they’ve received email marketing communications. Marketers reported receiving $44.25 for every dollar invested in an email marketing campaign.
Email marketing is one of the best marketing methods for earning business leads and has a very high ROI. The benefits to email marketing appear to be endless, but we’ve narrowed them down to these six:
Builds Customer Loyalty
Customer loyalty requires the consumer to have regular interaction with your business or brand. The cost for engaging with and marketing to an existing customer can be anywhere between six to 12 times less expensive than other marketing channels, such as paid advertising or social media marketing. Routine email marketing communications with the customer make it possible for any company to build a relationship while driving sales.
Email Marketing Expands Your Business’s Reach
Email campaigns are proven to have better reach and potential for engagement than traditional marketing methods. Seventy-two percent of email users check their inboxes more than six times a day. Another 92 percent of internet users have a minimum of one email account. Experienced marketers have the know-how to help you reach your target audiences on their phones, mobile devices and PCs all while staying CAN-SPAM compliant and non-invasive.
Builds Customer Loyalty
Customer loyalty requires the consumer to have regular interaction with your business or brand. The cost for engaging with and marketing to an existing customer can be anywhere between six to 12 times less expensive than other marketing channels, such as paid advertising or social media marketing. Routine email marketing communications with the customer make it possible for any company to build a relationship while driving sales.
Simple and Time-Saving Distribution
Email marketing is significantly less labor-intensive than traditional marketing. There is no postage to consider or labeling required for each campaign distributed. Email marketing allows you to communicate and engage with your full audience (whether it’s a few hundred, or a hundred thousand), in a matter of minutes.
Email Tracking and Analytics
Analytics and insights provided by email marketing platforms give valuable insight to the performance of your email marketing efforts and deployed campaigns. Engagement metrics that are most often reported on are: open rates, click rates and click-through rates, bounces, and conversions. Depending on the big-picture plans and goal you have with your marketing efforts, an experienced email marketing strategist can help decode the numbers and translate them to valuable applications to help better target your audiences.
A/B and Multivariate Testing Drive Strong Results
Email marketing offers a variety of ways to test and see if you’re hitting the nail on the head with your marketing efforts. With A/B testing, almost every component of an email campaign can be tested, from the subject line, to time sent, to the content within the campaign itself. This offers valuable insights as to where you might need to revise your strategy to drive the most engagement with your email campaigns.
Why Us For Email Marketing Services
√ We are a full-service firm
Our agency can manage more than just your email marketing campaign. We offer full-service solutions to help you grow your business and fuel your email marketing efforts. For example, we offer advertising services to grow your email list. And, we offer blogging services to engage your email list and drive traffic to your website. Use a full-service email marketing agency to help you through every component of your online marketing strategy.
√ Low-risk contracts
Our email marketing services are backed with high integrity and want to earn your trust through providing great work.
√ Get more for your money
Spending your entire budget on an email marketing agency is like buying a car without gas. We have designed our email marketing services to fit any small business owner’s budget. This allows you to lower your costs by avoiding hiring a full-time employee, and using an experienced agency that will generate more revenue.
Previous Projects
Our Case Studies
Twice profit than before
Marketing, Sales, SEO, Visitor, Web
Built web faster & better
Marketing, Web
Million visitor growth
Visitor, Web
Built web faster & better
SEO, Visitor
Client’s love
Love from Clients
Sir Pobon
CEO, Pranklin Agency
Sir Pobon
CEO, Pranklin Agency
Sir Pobon
CEO, Pranklin Agency
Sir Pobon
Finance Head
Sir Pobon
Finance Head