·META · GOOGLE · AMAZON

Paid media that pays
for itself. Then doubles.

We don't just manage ad accounts — we build media machines. AI-assisted buying, creative strategy baked in, and server-side tracking so you know exactly what's working. Built for ROAS, not impressions.

4.2×

Blended ROAS achieved

Portronics

-38%

CAC reduction

D2C portfolio avg

₹18Cr

Revenue driven via paid

6-month period

72hr

Time to first live campaign

Onboarding SLA

CHANNELS & CAPABILITIES

Every paid channel.
One unified strategy.

Meta Ads

Advantage+ and manual campaigns run in parallel. Creative testing at scale — we build 30–60 ad variants per month and let data eliminate the losers.

Advantage+ CampaignsCAPI IntegrationCreative TestingLookalike Audiences
G

Google Ads

PMax, branded search, shopping, and YouTube. We build negative keyword lists, proper campaign structures, and bid strategies tied to real revenue — not CPC.

Performance MaxGoogle ShoppingYouTube AdsSmart Bidding
A

Amazon Ads

Sponsored Products, Sponsored Brands, and DSP for D2C brands on Amazon. We combine keyword strategy with listing optimization to maximize ACOS.

Sponsored ProductsAmazon DSPACOS OptimizationListing SEO

YouTube & Video

Video ad creative strategy, media buying, and audience targeting on YouTube. We produce, test, and optimize — from 6-second bumpers to 3-minute conversion drivers.

In-Stream AdsVideo CreativeAudience TargetingRetargeting

Server-Side Tracking

First-party data architecture using Meta CAPI, Google Ads enhanced conversions, and GA4 server-side events. Accurate attribution in a cookieless world.

Meta CAPIEnhanced ConversionsGA4 Server-SideFirst-Party Data

Creative Strategy

Performance creative is a system, not a one-off. We build a creative engine that produces, tests, and refreshes ad content at the speed of the algorithm.

Hook TestingUGC AdsStatic + VideoCreative Refresh

OUR PROCESS

How we build your
paid growth machine.

01

Account & Tracking Audit

We audit your ad accounts, pixel events, and attribution setup before spending a rupee. Garbage data in = garbage decisions.

02

Audience Intelligence

First-party data analysis, lookalike construction, and competitor research to map your highest-intent audience segments.

03

Campaign Architecture

Campaign structures built for scale — proper segmentation, budget allocation, and automated rules that prevent wastage.

04

Creative Sprint

Week 1: 8–12 ad variants live. Each creative tests a different hook, format, or audience. Data decides the winners.

05

Weekly Optimization

Every week: winning creatives scaled, losers killed, bids adjusted, audiences refreshed. No "set and forget."

06

Attribution & Reporting

Custom dashboard showing MER, blended ROAS, platform-level ROAS, and new vs. returning customer split — updated daily.

COMMON QUESTIONS

Paid media questions, answered.

How much ad budget do you need to manage our campaigns?

We work with budgets from ₹1L/month up to ₹50L+ / month. Smaller budgets get focused campaign structures; larger ones get full multi-channel architectures. We're transparent about the minimum viable scale for each platform.

Do you charge a percentage of ad spend or a flat fee?

We charge a management fee (flat monthly), not a percentage of ad spend. This removes the conflict of interest where agencies are incentivized to increase your spend, not your returns.

How quickly can we see results?

With a well-structured account, you'll see directional data in 2–3 weeks. Meaningful ROAS improvement typically shows up in Week 4–6 as creative learnings compound. We set clear 30/60/90 day expectations at kickoff.

Can you take over existing campaigns without disrupting performance?

Yes. We follow a "keep the machine running" handover protocol — we audit, document, and run shadow campaigns before making structural changes. No performance cliff.

What makes your approach different from a typical media buying agency?

We treat creative and media as one system, not two departments. Our creative testing cadence (30–60 variants/month) combined with proper tracking and weekly iteration creates compounding returns that typical media buyers can't replicate.

Ready to build a paid
channel that compounds?

Get a free audit of your current ad accounts. We'll show you exactly where budget is leaking and how to fix it.